Prospecting was once an endless sea of spreadsheets, 40+ browser tabs and hours of copy-pasting. Then AI came along and said, “I’ll make this easier for you.” What did we get? A deluge of emails flooding most people’s inboxes, opening with “I noticed you are the Vice President of Sales at [Company]” and going downhill […]

Somewhere in your territory, a prospect has received a detailed, well-researched email that mentions their latest funding round, their new VP of Sales and a job posting dated last Tuesday. No member of your competitor’s staff wrote this email. An AI SDR did, at 3 a.m., along with hundreds of other emails. AI SDR tools […]

You have a discovery call at 2:00. It’s 1:48. You open the prospect’s website, then LinkedIn, then a funding announcement, then somehow their CEO’s podcast episode from 2021. At 1:59 you know a lot of trivia. However, you still don’t have a plan. Good sales account research fixes that. It isn’t about knowing everything about […]

Most AI meeting assistants can record a call, produce a transcript and turn an hour-long meeting into five tidy bullets. That is helpful, but it is not the entire job an account executive needs to complete. After the summary arrives, you still need to work out what the buyer actually committed to, which objection remains […]

A sales call can go well without moving the deal forward. The buyer asks relevant questions, appears interested and agrees to another meeting. Your meeting assistant produces a clean transcript, a positive summary and a list of action items. Two weeks later, however, the opportunity has not moved. The problem may not be the meeting […]